The 5 Second Focus Group
Traditional focus grouping, eye path mapping, and split tests are all valuable tools, but they're cumbersome, expensive and slow. Enter "FiveSecondTest.com."
Traditional focus grouping, eye path mapping (like in the above graphic), and split tests are all valuable tools, but they’re cumbersome, expensive and slow. Enter “FiveSecondTest.com.”
Created by an Australian duo at Angry Monkeys, FiveSecondTest.com allows creative designers and developers the ability to run a fast (and mostly free) test on any new comp before they present to their client.
Let’s face it, with fast approaching deadlines and unreasonable expectations resting on creative design and web development marketing activities, who has time for the traditional focus group, eye path mapping and A/B split test approach?
Take it for a spin yourself. It’s good karma… ;)
Jenee Echard
My 3-year-old is a smartass, just like me. I’m a sucker for banjos, harmonicas and ukuleles. I am painfully shy, so I can come off as snobby. I love my work. I enjoy being challenged.
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