Everything #Social Media

January 2023

The Definitive Guide to B2B Social Media Marketing

From Social Media Marketing basics to actionable tips from B2B marketing professionals, this best practices guide has it all–in 1500 words or less.

7382 Views

Article

January 2015

Handy Share Links Reference

Those pre-built widgets are cool and all, but they don’t style well. So, it’s a pretty common thing to custom-build your own social sharing buttons. For your coding pleasure, here’s a reference of some basic HTML and a little JavaScript to get you started. I’ve also thrown in a little PHP for those of you …

2333 Views

Support

November 2014

Reactvertising (sort of)

From the Toronto-based digital agency that brought us Catvertising, John St, introduces Reactvertising™ (trademarked, of course). As one client remarks in the video, “there’s no one better at not thinking than these guys.” in social-media-marketing-is-the-greatest-thing-ever circles. &modestbranding=1&controls=0&showinfo=0&rel=0&fs=1 I hope our friends understand the video is just a funny (albeit dark), tongue-and-cheek idea from a digital …

1267 Views

Article

November 2012

[Infographic] The Game of Content Marketing

ANYONE can produce content as part of a content marketing strategy. Very few can do it well. So, to help out, HRmarketer and fisher VISTA have released a new infographic, “Content Marketing: The Game.” It’s almost as fun as it is informative. Check out the infographic here or click the image above. Content marketing is …

1458 Views

Article

November 2012

LinkedIn Company Pages Update

Just a little while after Twitter updated their profile pages, LinkedIn announced a similar update to its company pages. The new LinkedIn company pages sport more imagry, more depth and more functionality than in previous incarnations. All-in-all, we’d say LinkedIn has finally found a way to shine sh*t.

1069 Views

Article

September 2012

Brands Are Not People – really?

Conventional social media wisdom says that a Brands Facebook page shouldn’t be any different from yours or mine. Ultimately that means that Brands have to act just like real people, but according to a CEB survey, customers don’t want Brands acting like people. It’s much simpler than that.

1546 Views

Article

September 2012

Research Shows Online Effects Real-World

New research in the journal Nature highlights the potential for online social networks shaping real-world behavior.

1041 Views

Article

July 2012

The Death of SEO? I think not.

I recently read a post on Forbes’ website from a guy named Ken Krogue tantalizingly titled “The Death Of SEO” which really drove me up a wall. When I got to the line that reads: “So by definition the word “Search Engine Optimization” means to ‘game’ the Google search engines (and others)…”, I was so …

1169 Views

Article

July 2012

Don’t Insert Advertisement Here

Facebook isn’t enough anymore, businesses now want to advertise on Pinterest and Tumblr. If you are wanting to advertise on these sites, please reconsider. This is an awful idea, and here’s why:

1040 Views

Article

July 2012

How to Ruin a Social Campaign

As a digital agency, we’re familiar with the fine line Brands have to walk during a social media campaign. All too often we see Brands get in their own way. Here are 5 ways you too can ruin your next social media campaign.

1253 Views

Article

July 2012

Killer Facebook Cover Images

Death, taxes and Facebook layout changes are immutable facts of life. The new Facebook Timeline is now the standard layout for Facebook brand pages. Perhaps the most important graphic design aspect of the layout change is the “Cover”. That’s the full-width graphic along the top of the otherwise barren page layout. Here are just three …

1907 Views

Article

June 2012

Sit Down, Shut Up & Listen

Social media offers great potential for B2B marketers and PR pros. At the same time, however, social media creates an enormous amount of useless noise. From the conversations simultaneously taking place on any number of social channels, to news sites and blogs — you need a smart filter. A new(er) social media monitoring platform from …

1417 Views

Article

The Definitive Guide to B2B Social Media Marketing

Handy Share Links Reference

Reactvertising (sort of)

[Infographic] The Game of Content Marketing

LinkedIn Company Pages Update

Brands Are Not People – really?

Research Shows Online Effects Real-World

The Death of SEO? I think not.

*Don’t Insert Advertisement Here*

How to Ruin a Social Campaign

Killer Facebook Cover Images

Sit Down, Shut Up & Listen

Don’t Insert Advertisement Here