News & Insights Blog | JDM Digital

BRANDedTRAY New Website Live

JDM is proud to announce the launch of BRANDedTRAY’s new CMS-based website. The new site is built on a full CMS with custom theme files and functionality. The new site’s expanded page count, added functionality and dynamic back-end make it an integral part of BRANDedTRAY’s marketing mix.

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5 Ways to Improve Your Landing Page

Landing Pages are one of those web page types that can become the real workhorse of your online advertising efforts. Here’s just a few easy ways to increase conversion rates of your landing pages so this workhorse becomes the star of the show. 1. Test, Test, Test – 3 Keys to Success Before we get …

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Happy Birthday to Us!

Today is JDM’s 4-Year incorporation anniversary. We’re all looking forward to the rest of 2011 and to new ventures, new partners and the evolution of marketing. Stay tuned. There’s lots more where that came from.

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Take the Tour. Forget the Demo!

With all sorts of SaaS businesses, the most critical phase of the sales process is the demo. The trouble with converting sales prospects into sales opportunities is low conversion rates. Here’s a Big Idea to increase your demos by 10 to 15 percent.

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Google PageRank Update – Does it Matter?

Google has just announced an update to the PageRank values of many sites within the Google Toolbar. This is the first significant toolbar PageRank update since April of 2010.

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JDM Takes on 1st Pro Bono Client

JDM is a small, digital agency and as a team we believe in “Good Will Equity.” To that end, we took on our first Pro Bono client, Funkytown Flyers, and completed a game-changing community site for them to continue the great work they do. Makes us feel warm and fuzzy inside.

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Social Media to Sales Lead

Unless you’ve been living under a rock for the past few months, you’ve certainly heard about “Google Instant.” What you may not know about is Google’s “Realtime,” a new(er) feature that can turn all that brain-bleeding online chatter into useful marketing data that, for the savvy marketer, can translate into uber-relevant sales opportunities. For the …

1,398 Views

Cornish Time

To the rural English, the hectic work schedule of Americans is proof that we can’t do anything in moderation. To them, we work too much. We earn too much money and spend far more even than we make. As a visitor to Cornwall, it’s hard to argue with that logic.

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I hate passwords!

These days, it seems that everybody has some sort of online client portal they want to manage you through. Currently, I’m maintaining a list of over 350 different usernames and passwords for all the various portals I’m supposed to be using. Worse, my company has been working on a client portal too. Et tu, JDM?!

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JDM News Named Top B2B Blogs 2010

We’ve worked hard over the years making JDM Digital’s blog (in all its reincarnations) a valuable resource. Today we’re proud to announce making Proteus B2B’s “Top B2B Blogs” list. The Criteria: The criteria for inclusion in the “Top B2B Blogs” list is unbiased and consists mainly of the following: Blog is at least 3 months …

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GREAT Marketing will RUIN a good product

Great marketing can simply ruin a low-quality or even good-quality product or service. Before you dismiss this post on its face, let me offer an example we can all relate to. Banking in the 00s has become a “Gotcha Marketer’s” paradise. Sky-high ATM fees, bank fees, huge conglomerates with no ties or interest in the …

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Halloween Consumer Spending Index

These days, the economy is far more scary than ghouls and goblins, but that didn’t stop Americans from embracing the (expensive) delights of Halloween.

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