Marketing the New Service Learning Organization, Root 122

JDM had so much fun and success with our first Pro Bono client, we decided to double-down with Arlington Charter school, Summit.

When the technology teacher for their middle school approached us, his enthusiasm was infectious.  How could we say no?  So we put the full strength of our little digital agency behind the idea of a new service learning organization inspired by Slant 45.  The new organization, what became known as Root 122, got professional branding treatment and a new student-run website.

Here soon, JDM’s President will speak to the Root 122 kids about a new branding competition to round out the project.

Learn more about Root 122 and stay tuned to their NEWS and BLOG pages for the latest on what amazing a group of kids can do with a little web technology.