What’s a Living Comp?

Flat, PDF design comps are SO yesterday.  JDM Digital develops “Living” Design Comps on testing servers that allow clients to touch and understand how the site will feel, focus and function in a way no PDF could ever convey.  As part of our web development process, Living Comps are our way of skipping all the traditional back-and-forth nonsense and dives right into basic technical and creative development.

Traditional Process V.S.  Living Comp

Traditionally, you’d start of with a totally confusing “Wireframe” then move into scores of iterative “Roughs” then “Comps” then technical development (and the technical team has no say in the creative process by the way) to arrive at a site/app that the client has been looking at for months just to say, “Hey, that’s not what I wanted!”

In our Living Comp process, the client has already put their ideas to the technical and the creative teams and allowed them to produce something that meets every one of their requirements but allows our team to be the experts and find unique strategies for achieving those goals.

The Result?

Our Living Comp design & development process has been shown (time and time again) to be 3 to 5 times faster and demands far less time from the client to arrive at the same (or better) result than the traditional web dev process.

I don’t want to get too technical (we do here), so just drop us a line and we’d be happy to walk you though it as much detail as you can stand.

Do you ever want to look at another Wireframe again?