Foundation Energy Launches New Website for Fund VII

Always at the leading edge of technology, JDM Digital is proud to announce the launch of a new website that better communicates Foundation Energy Management’s long and proven growth using their combination of acquiring, developing, and enhancing conventional long-live reserves as well as “unconventional” ones.

Latest Fund and New Website

Foundation Energy’s latest fund, Fund VII’s, first closing was in April of last year for $65 million with a target of $150 million and a hard-cap of $250 million.  The new website, which was scheduled to launch as part of the public announcement for this latest fund, needed to visually show how the company has grown and matured since its humble beginnings more than ten years ago.

The new website also sports some eye-catching and user-friendly technical features, including:

• Mobile-First, Responsive Design
• Visual Editing for Website Admins
• Custom, On-Site Photography (courtesy of Marea Downey Photography)
• Animations and Automatic Timing On-Scroll
• Reusable Content Blocks for Consistency
• and much more…

Aside from the total overhaul of the new website, the corporate brand also got an overhaul.  The earth-tone palette was replaced with a more modern pallet which includes deep navy blues accented with gold and a vibrant blue.

Before & After

The older website was built on JDM Digital’s own Bootplate theme framework for its speed and simplicity.  However, the new website uses Divi to add a more visual editor experience to Foundation Energy administrators as well as lots of extra features demanded by the scope of work and to showcase the maturation of the Foundation Energy Management brand.

This is the third time Foundation Energy has looked to the web design nerds at JDM Digital to revolutionize their digital presence.  Foundation Energy’s lead Financial Analyst, Abigail Taul, says this latest website design brings the company’s public presence in line with their industry presence.

“What we had was fine, but our company has been growing and evolving quickly.  It was time our most public face did too.  We were thrilled to reach out to the team at JDM Digital again.  The new site is even more visually powerful and easier to maintain than we had ever imagined.”

By the end of the project, the only thing that didn’t change was the website address.